{"title":"PURINA","description":"\u003cp\u003eFor over 130 years, we've been guided by the belief that pets and people are better together. The reason we're so invested in the quality of our food is because we love pets as much as you do. You'll find pets in our homes, and even sitting by our feet as we work in our office. Because we want dedicated and passionate employees on our team, we make sure that Purina is a great place to work. Find out more about our history, values, brands and team.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThroughout our long history in pet care, we've developed many successful brands; from treats, food and pet accessories. Learn more about the steps we've taken to become the petcare company we are today.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eEvery day we use our love of pets to go above and beyond. We know how important our principles and beliefs are in guiding our business, which is why we are stepping it up for the planet and our communities like never before.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThe Purina product range includes many of the best known and loved cat food, dog food and pet care accessory brands found in Australia. We take pride in offering a diverse selection of products that cater to the needs and preferences of pet owners across the country. With a strong reputation for quality and reliability, Purina has become synonymous with excellence in the pet care industry.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"pro-plan-kitten-chicken-formula-dry-cat-food-400g","title":"PRO PLAN Kitten Chicken Formula Dry Cat Food 400g","description":"\u003cp\u003eAt PRO PLAN® - we love to ask \"\"what if\"\", because we believe in the transformative power of nutrition. We developed this formula with your kitten's future in mind. Because with so much growth taking place in their first year, what you feed them now can set them up for life.\u003c\/p\u003e\n\u003cp\u003eYour kitten's first year is a whirlwind of change and development. Their eneregy demands are high to suppoirt their support their rapid growth. And their immunity is low, as their systems are still maturing, so they're prone to tummy upsets and sickness.\u003c\/p\u003e\n\u003cp\u003eThis special formala meets the unique nutritional needs of kittens.\u003c\/p\u003e\n\u003cp\u003eOnly PRO PLAN® Kitten contains Colostrum, the antibody-rich first milk from mothers. This \"\"superfood\"\" gives your kitten's developing immune system a boost when they need it most.\u003c\/p\u003e\n\u003cp\u003eAs a complete and balanced diet for kittens PRO PLAN®  is all your need to fuel that adventurous spirit. It contains 41% high quality chicken protein to support rapid muscle growth. Essential vitamins and minerals support healthy bones and teeth.  DHA, an omega-3 fatty acid, powers their growing brain and vision, setting the stage for a bright future. We've also included omega-6 fatty acids to nourish their skin and promote a healthy, shiny coat.\u003c\/p\u003e\n\u003cp\u003eWith PRO PLAN® Kitten, you're not just feeding your kitten – you're nurturing their potential for a lifetime of health and happiness.\u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692199960620,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/PurNEST-9300605132474-0.jpg?v=1782101437"},{"product_id":"pro-plan-adult-chicken-formula-dry-cat-food-400g","title":"PRO PLAN Adult Chicken Formula Dry Cat Food 400g","description":"\u003cp\u003eTired of choosing between your cat and your allergies? LiveClear™ is a breakthrough in feline nutrition. It contains an egg-like protein that binds to the common Feld1 allergen, found in cat saliva.\u003c\/p\u003e\n\u003cp\u003eThis reduces the allergen before it spreads to their fur and your home. Meaning fewer allergy triggers and more freedom to enjoy your cat's companionship. At the heart of every loving hug is a thriving pet, so above all, LiveClear™ fuels your cat's healthiest life. It combines essential vitamins A, C and E, with Omegas 3 and 6 to promote immune, skin, coat and joint health.\u003c\/p\u003e\n\u003cp\u003ePrebiotics and probiotics also support gut health, while a unique nutrient blend protects the kidneys. Real chicken is the #1 ingredient, providing the high-quality protein your cat craves.\u003c\/p\u003e\n\u003cp\u003eTo experience the full benefits, feed LiveClear™ throughout the day. Refer to the feeding guidelines below, but you can adjust based on their age and activity level. In the third week of feeding, you'll start to notice the difference.\u003c\/p\u003e\n\u003cp\u003eLiveClear™ is a complete and balanced diet, with all the nutrients your kitten needs to thrive. An occasional treat or complementary wet meal is acceptable.\u003c\/p\u003e\n\u003cp\u003eCats are not the best drinkers, so ensure that fresh, clean water is available at all times to keep your kitten hydrated. LiveClear™ reflects our belief that human emotion can be supercharged by science.\u003c\/p\u003e\n\u003cp\u003eIt's a unique blend of nutrients that supports kidney, immune, and joint health in adult cats. With real chicken as the #1 ingredient, your cat will love the taste. Breathe easier. Cuddle closer. LiveClear™ makes it all possible. \u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692286697516,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/purNEST-9300605132924-0.jpg?v=1782102526"},{"product_id":"pro-plan-fussy-beauty-salmon-formula-dry-cat-food-1-5kg","title":"PRO PLAN Fussy \u0026 Beauty Salmon Formula Dry Cat Food 1.5kg","description":"\u003cp\u003eWhen it comes to their food, cats can be little divas. Over-eating can make them feel uncomfortable, prompting them to turn their noses up. They may also refuse food as a way to control calorie intake, or they could even be sensitive to a particular ingredient.\u003c\/p\u003e\n\u003cp\u003eWhatever the reason, we've created this recipe with gorgeous, fussy felines in mind. The star ingredients are quality salmon and tuna proteins, which cats not only find delicious, but easy to digest.  These proteins work with Omegas 3 and 6 to nourish a lustrous coat from the inside out.\u003c\/p\u003e\n\u003cp\u003eWith a fur coat to be proud of, your cat may go the extra mile to groom it. So we've included dietary fibre, which helps prevent the formation of hairballs.\u003c\/p\u003e\n\u003cp\u003eYour cat will also enjoy the power of antioxidants, supporting their immune system and bolstering their vitality.\u003c\/p\u003e\n\u003cp\u003ePRO PLAN Fussy and Beauty is made in Australia, without added artificial colours, flavours or preservatives.  It's a testament to our belief that health and beauty comes from within.\u003c\/p\u003e\n\u003cp\u003eIf your fussy cat has a penchant for variety, try mixing with PRO PLAN Fussy and Beauty wet cat food. Our wet formulas offer a burst of flavour and hydration, that even the pickiest eaters will love. And they're also brimming with essential nutrients. Use as a topper, a treat, or a sepearate meal according to our feeding guides.\u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692296658988,"sku":null,"price":42.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/purNEST-9300605133075-0.jpg?v=1782102789"},{"product_id":"pro-plan-urinary-care-chicken-formula-dry-cat-food-1-5kg","title":"PRO PLAN Urinary Care Chicken Formula Dry Cat Food 1.5kg","description":"\u003cp\u003eIf your cat has ever displayed signs or symptoms of a urinary issue, you're not alone. Many cats experience Lower Urinary Tract Disease (LUTD), impacting their bladder and urethra. Low water intake, obesity, and sterilisation can all increase the risk of LUTD.\u003c\/p\u003e\n\u003cp\u003eSymptoms of LUTD include:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLitter box avoidance\u003c\/li\u003e\n\u003cli\u003eFrequent urination\u003c\/li\u003e\n\u003cli\u003eStraining or vocalising during urination\u003c\/li\u003e\n\u003cli\u003eExcessive licking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePRO PLAN® Urinary Care supports urinary tract health and prevents problems before they start. Cats who have had LUTD are more likely to experience it again, so our formula also works to prevent and protect. Urinary Care keeps the urinary PH at a low level, where struvite crystals are less likely to form. Reduced magnesium levels (a component of crystals) are an extra preventative measure. Years of research have gone into developing this unique blend, which also supports kidney health.\u003c\/p\u003e\n\u003cp\u003eBut beyond these specialised benefits, Urinary is offers a premium balanced diet for your adult cat. Quality real chicken protein and controlled calories support a lean body condition. Essential vitamins A, C, and E, act as antioxidants to protect cells from damage. And with no added artificial colours, flavours, or preservatives, it's quality we stand behind with a money back guarantee.\u003c\/p\u003e\n\u003cp\u003eTo further support urinary healh, give your cat access to clean water. You can also incorporate Urinary wet food or hydration supplements into their diet.\u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692311371820,"sku":null,"price":42.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/purNEST-9300605132993-1.jpg?v=1782103265"},{"product_id":"pro-plan-sensitive-skin-stomach-salmon-tuna-formula-dry-cat-food-1-5kg","title":"PRO PLAN Sensitive Skin \u0026 Stomach Salmon \u0026 Tuna Formula Dry Cat Food 1.5kg","description":"\u003cp\u003eCats, like humans, can experience food intolerances. This can cause symptoms of digestive upset like vomiting, diarrhoea or gas. It's also likely to cause uncomfortable skin irritations. PRO PLAN  is the only cat food to address both stomach and skin sensitivity.\u003c\/p\u003e\n\u003cp\u003eDeveloped by vets and nutritionists, our Sensitive cat food is a blend of gentle, digestible ingredients. Prebiotic Inulin nourishes beneficial gut bacteria and improves intestinal health. A live probiotic strain (BC30) further supports digestion and improves stool quality.\u003c\/p\u003e\n\u003cp\u003eTo minimise the risk of food sensitivities, salmon and tuna are the #1 ingredients in this recipe. These novel proteins are also irresistibly tasty, making mealtime a delight for your cat.\u003c\/p\u003e\n\u003cp\u003eSensitive skin can be a source of discomfort for cats, leading to itching, redness, and a dull coat.\u003c\/p\u003e\n\u003cp\u003eMuch more than a sensitive diet, PRO PLAN is enriched with essential nutrients to support lifelong health. Antioxidants provide immune defence, and a proprietary blend maintains kidney health.\u003c\/p\u003e\n\u003cp\u003eThis powerful combination work together to soothe and nourish your sensitive cat from the inside out.\u003c\/p\u003e\n\u003cp\u003ePRO PLAN Sensitive wet cat food is the perfect complement to our dry formula. It offers your cat a variety of textures and flavours while supporting their delicate digestion. Follow the feeding guides on the pack, as wet food is less calorically dense than dry food.\u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692327002156,"sku":null,"price":42.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/purNEST-9300605133082-0.jpg?v=1782103685"},{"product_id":"pro-plan-indoor-hairball-control-chicken-formula-dry-cat-food-1-5kg","title":"PRO PLAN Indoor Hairball Control Chicken Formula Dry Cat Food 1.5kg","description":"\u003cp\u003eWe developed PRO PLAN® Indoor Hairball Control to cater to this unique lifestyle. It combines natural fibers to help hairballs pass naturally, with inulin to reduce litter box odor by 25%. All in a calorie-controlled, balanced diet to support a healthier, happier life indoors.\u003c\/p\u003e\n\u003cp\u003eNothing tugs at the heartstrings quite like the sound of your cat coughing up a hairball. It's a common struggle for indoor cats, but it doesn't have to be. Indoor Hairball Control helps make life indoors healthier and happier for your cat.\u003c\/p\u003e\n\u003cp\u003eIndoor cats are prone to hairballs as they shed all year round due to indoor climate control. When cats groom themselves, the hair makes its way into the stomach, forming hairballs. The natural fibre blend in PRO PLAN reduces this risk, as it gently moves hair down the digestive tract.\u003c\/p\u003e\n\u003cp\u003eIndoor cats are also at a higher risk of becoming overweight because they're less active. We've carefully balanced the calories in this diet to prevent excess weight gain. Real chicken protein is the #1 ingredient to support a lean body condition and satisfy your cat's appetite.\u003c\/p\u003e\n\u003cp\u003eA clean litter box is essential for your indoor cat's well-being, but it can also be a source of unpleasant smells.  Indoor Hairball Control contains chicory, a natural prebiotic fibre. It helps reduce litter box  by 24%*, while also promoting a healthy gut and balanced microflora in your cat.\u003c\/p\u003e\n\u003cp\u003eBeyond these targeted benefits, Indoor Hairball Control is a complete diet for your adult cat. It's balanced with essential vitamins, minerals and antioxidants to help cats thrive inside.\u003c\/p\u003e\n\u003cp\u003eNow you can love your life with your indoor cat even more, thanks to PRO PLAN Indoor and Hairball Control.\u003c\/p\u003e","brand":"Purina","offers":[{"title":"Default Title","offer_id":45692382183468,"sku":null,"price":42.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7582\/0588\/files\/purNEST-9300605133006-0.jpg?v=1782104021"},{"product_id":"pro-plan-adult-7-salmon-tuna-formula-dry-cat-food-1-5kg","title":"PRO PLAN Adult 7+ Salmon \u0026 Tuna Formula Dry Cat Food 1.5kg","description":"\u003cp\u003eThey may not have nine lives, but the average lifespan of a cat is increasing, thanks to nutrition and medical advancements. From around seven years of age, senior felines can start to show signs of ageing. For example, you might notice your older cat losing weight or experiencing more digestive upsets. You might also see changes in their behaviour, such as disorientation or anxiety due to cognitive decline.\u003c\/p\u003e\n\u003cp\u003eThese age-related changes impact their nutritional needs. PRO PLAN® Adult 7+ is made especially for seniors, supporting their health and well-being.\u003c\/p\u003e\n\u003cp\u003eThe hero ingredient is LONGEVIS™, a unique blend of nutrients clinically proven to extend the healthy lifespan of cats. It works by supporting vital functions like immunity, kidney and cognitive health. This helps maintain your cat's activity, alertness and vitality as they age. PRO PLAN® Adult 7+ is brimming with nutrients to support healthy joints, kidneys and bones. Because getting older should not mean slowing down for your cat.\u003c\/p\u003e\n\u003cp\u003eQuality is our #1 priority at PRO PLAN®. Our premium food is made in Australia without added artificial colours, flavours, or preservatives. 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